5 salient reasons to hire a copywriter

Sara Lynd

Lead Copywriter, Vesper Copywriters

Contents

Copywriters are masters of the written word, human emotions and various subjects. In this blog, we’ll discuss 5 tangible ways a copywriter can help advance your business and its goals. 

A great copywriter can help you capture market share

It’s a competitive world out there. And no one appreciates this more than your copywriter. We’re out here trying to differentiate ourselves in a saturated market. More than that, we’re constantly upgrading our skills and know-how to best be able to serve our clients. We know what it takes to remain competitive in business. The daily dog-eat-dog hustle puts us in a unique position to help you standout courtesy of your product or service, and combined with our cutting edge copywriting services. 

Some examples of copywriting services that can help you stand out:

  • Website content
  • SEO-optimised content 
  • Proofreading your content prior to submission 

A great copywriter can provide you with highly-tailored copy that drives new customer acquisition

Great copywriters take the time to research you, your business and the challenges you face. Exceptional copywriters digest the swath of data and translate it into language that can communicate value to your prospective clients. Great copy is like honey to a bee. 

A great copywriter can showcase your capabilities

You’ve been busy behind the scenes doing what you do best. Your clients and partners know you’re at the top of your game. That’s why they keep coming back. You’re hitting project deadlines and churning out new ideas or concepts. But are you taking the time to showcase the best of your capabilities to your prospective and new clients? If not, that’s where we come in as your copywriters. 

Some copywriting services that can help you showcase your capabilities include:

  • Professional blog content
  • White papers
  • Case studies

A great copywriter can help you win the SEO game

Panda. Penguin. Hummingbird. These aren’t just animal names. Engineers at Google are a creative bunch. They pump out changes to the SEO algorithm hundreds of times each year. All under the guide of cute animal names like, you guessed it, Panda. 

As SEO-savvy copywriters, we’ll work with you to make sure we’re on the right side of the SEO algorithm. 

A great copywriter can help you craft compelling product descriptions 

There’s a whole new world of marketing called Neuromarketing. Think of it as marketing that caters to the subliminal mind. We’d like to pride ourselves on copywriting for neurons. Certain words must be chosen to put your reader and target audience in a certain mood. Don’t take our word. Ask us how we can help and be the judge yourself! 

We can help with product descriptions for your online shop including:

  • Etsy product descriptions
  • Amazon product descriptions
  • Alibaba product descriptions
  • AirBnB real estate descriptions
  • eBay product descriptions
  • High-ticket product descriptions

 

Conclusion

If you’re looking to work with a copywriter, please get in touch with Vesper Copywriters now.